For more than 10 years, Ahmed Ashraf has worked behind the marketing of 300+ brands. HAWKSEE puts that experience to work for you: a senior strategist leading from day one, a senior team around them, and a marketing plan built like a system.
Be honest for ten seconds. Tick everything that sounds like your organisation right now.
Tick the statements that apply. Most leaders we meet recognise at least two.
Posts, packages and campaigns are outputs. Without a strategy holding them together, more of them just means more noise. HAWKSEE starts somewhere else entirely.
The same disciplined sequence sits under every engagement, shaped to your organisation. Nothing is recommended before it is understood.
Understand your business, audiences and what has already been tried — through conversations, existing data and your team’s experience — before recommending anything.
Turn what we learn into a clear strategic direction: who you are for, what you stand for, and what marketing must achieve for the business.
Rank the opportunities so effort and budget go to what matters most first, and agree openly what can wait.
Bring in experienced independent specialists only where the plan needs them, working alongside your team under one accountable lead.
Stay close to delivery so the strategy survives real campaigns, real deadlines and real constraints.
Review what the evidence shows, keep what works, and adjust as your business and market move.
A senior, experienced strategist leads your work personally from day one, with a dedicated account manager keeping in touch with you day to day — and when your challenge needs more perspective, a senior team of experienced independent specialists is brought in for that engagement. Senior thinking where it matters, without paying for a department you don't need.
Your single point of accountability, personally involved from diagnosis to delivery.
Commercial and organisational perspective when marketing decisions touch the wider business.
Hands-on depth in the channels and disciplines your plan depends on.
Additional expertise matched to the specific requirements of your engagement.
Specialists are independent collaborators who work with HAWKSEE, not employees.
Next → Meet the person who leads itFor more than a decade, marketing has been the work I can't put down. Across 300+ brands, I watched the same pattern repeat: the businesses that grew weren't the ones doing the most marketing. They were the ones that knew exactly what they were doing, and why.
I built HAWKSEE to give every client that clarity — senior thinking from day one, a plan engineered around the business, and the right people to deliver it.
Calicut
Kerala
A few names from the hundreds of brands we've worked with over the years.
4.6 on Google · 95 reviews See the work behind each brand →For healthcare leaders who need to earn the trust of patients, referrers and communities — and grow services responsibly.
For leadership teams who have outgrown ad-hoc marketing and need direction, sharper positioning and senior guidance.
For founders, executives and specialists who want their expertise and point of view visible to the right people.
A handful of stories from the hundreds of brands we've worked with. Each follows the same structure — the challenge, our exact role, what we did and what the evidence shows — so you can judge for yourself.
“Ashraf and the HAWKSEE team have been with me from the very beginning: from creating our brand logo, to encouraging me to start making videos, to helping me share them across social media. I'm truly grateful for everything they've done.”
Practical conversations between our senior strategists and invited independent specialists, on the problems leaders are working through right now.
Short, practical videos on what works in marketing right now. Full episodes will live here as they are released.
Follow @_the_marketing_lab →Scope and commercial terms are discussed once we understand your requirements — never from a price list.
All services →Positioning, priorities and a marketing plan connected to business goals — one your team can actually act on.
Learn moreSenior marketing leadership for part of the week: setting direction, guiding your team and partners, and representing marketing at leadership level, without a full-time executive hire.
Learn moreStrategy and execution support for hospitals and healthcare organisations, shaped around patient trust and how healthcare decisions are really made.
Learn moreHelping leaders clarify what they stand for and build a visible, credible presence that supports their goals.
Learn moreProblems that don’t fit a box. Tell us the challenge and we’ll shape the engagement around it.
Learn moreAlso see → Digital marketing
Straight answers to the questions we hear most, from timelines and budgets to how we report.
It depends on your business and its category. Marketing is not an overnight activity: it works by influencing how people think and decide, and sometimes by building a whole new habit around a product or service. Think of how Jio changed the way India used the internet and smartphones; that took time. Proper marketing also needs a specialist team working consistently. That is why we recommend a minimum engagement of six months to one year for any marketing programme. Early signs, like better engagement and enquiries, often appear sooner, but real, lasting results build over that period.
Yes. The minimum is six months, and one year is the ideal minimum. Marketing takes time to build traction and show results, so a shorter engagement rarely gives the work a fair chance.
No. Your paid advertising budget, the amount spent on platforms like Meta (Instagram and Facebook) and Google, is separate and paid directly to the platform. Running ads also has its own management cost, because a specialist performance team plans, monitors and optimises your campaigns. Both are agreed with you upfront, so there are no surprises.
Mainly your time. We begin with a requirement-gathering process, because we start marketing only after we clearly understand your business. In the first meetings we work with you to define the objective, your ideal customer, your target audience and the right tone for your brand. As the business owner, setting aside time to brief us properly is the single most important thing you can do; no marketing succeeds without it. In the early weeks we will also ask for your brand guidelines, logos, past campaigns and any existing strategy, and build from there.
Your account is led by a senior strategist, and every client also has a dedicated account manager who stays in regular contact with you. Internally, our team reviews your account every week. With you, we hold a review meeting every two weeks. Each month you receive a report covering everything we did and the results it brought, and by the 20th of each month we share the plan of action for the month ahead, so you can review it before it starts.
Yes. We run our agency on an ERP system, and every client gets their own login to a client portal. Once you sign in, you can see all the projects for your business, every task and its status, and each step of the marketing process as it moves through our team. Nothing happens behind closed doors.
Yes. Through our Fractional CMO service, led by our founder Ahmed Ashraf, we guide and align your internal marketing team: setting the strategy, defining roles and the team structure, helping you recruit the right people and planning the work. If another agency handles your execution, we can sit above them as your strategic lead, so everyone works to one plan.
Tell us what you're working on. A short strategy conversation to understand your challenge and see whether HAWKSEE is the right fit — no pricing tables, no hard sell.
You'll hear back within one working day at .
